{In the experience-led world of Australian hospitality, influencer marketing is no longer experimental — it’s essential. Guests today discover brands through:
- TikTok food tours
- POV dining content
- UGC-led exposure
That’s why creator-led campaigns with goldroom is designed to:
- Turn content into covers
- Replace gifting with strategy
- Deliver measurable returns from creator partnerships
Our team handles:
- Briefing, scheduling, and delivery
- Content packs per venue location
- Reporting: reach, engagement, post links, ROI metrics
Creator tiers:
- Nano (1K–5K followers): hyperlocal, niche engagement
- Micro (5K–25K): food scene authority, suburb impact
- Mid-tier (25K–100K): strong production quality, multi-platform
- Macro (100K+): brand reach amplification, campaign spotlight
Common deliverables:
- 3x+ Stories with tags, mentions, overlays
- Chef feature reels
- Still images for organic or signage use
Built for:
- Multi-location brands
- Bar openings
- Operators without in-house content capacity
Content examples include:
- First-bite reactions
- Voiceover menu journeys
- Mood + ambience previews
Why goldroom:
- Hospitality only — no distractions from unrelated industries
- Campaigns calibrated to venue speed, service pressure, and lighting conditions
- Plug-and-play creator network
- Content that drives action — not just engagement
Options:
- Campaigns tied to seasonal launches
- UGC + brand asset combos
- Optional signage-ready formatting
Add-ons:
- Integration with your CRM campaigns
- Reel repurposing for paid traffic
Real examples:
- A small suburban coffee bar was franchise brand creative services Australia fully booked in 3 days after deploying a micro-influencer campaign
- A rooftop cocktail lounge boosted bookings by nearly half after a creator-hosted tasting event
- {A multi-location franchise ran ongoing influencer waves and saw a double-digit rise in direct bookings via socials
- A hidden gem eatery hit 140K+ reach from a trio of creators, featuring a short tasting set
Start here:
- Click over to goldroom.io/influencer and submit your venue
- Get matched with influencer candidates complete with relevant metrics
- Kick off in 3–5 business days
- Access detailed post-campaign insights including content links
goldroom.io — where bookings follow buzz.